IPTV Expected to Make Big Gains in Asia
SCOTTSDALE, Ariz., May 29, 2007 Competition between IPTV and
cable/satellite TV is heating up in Asia, with IPTV poised to gain
significant market share over the next several years, reports In-Stat
the opportunity to fundamentally change their broadband customers'
video service experience, from traditional video clip streaming to
downloading and just plain watching TV.
"There has been no conclusive evidence showing whether IPTV or
cable/satellite TV will ultimately win the customers' vote," says
Alice Zhang, In-Stat analyst. "In the Asia/Pacific region, it is
expected that both traditional cable/satellite pay TV and IPTV will
co-exist at least for the next several years."
Recent research by In-Stat found the following:
- There were 2.7 million IPTV subscribers in Asia in 2006, and this
number is expected to exceed 33 million by 2012.
- Total revenue from consumers of IPTV content broadcasted in
Asia/Pacific will reach US$8 billon by 2012.
- Mature markets include Japan and Hong Kong, contributing to about
60% of the total Asia/Pacific subscriber population in 2006; these
markets are expected to continue to lead Asia/Pacific in IPTV
The research, "IPTV In Asia: Carriers Start The Battle"
(#IN0703571ACM), covers the market for IPTV in the Asia/Pacific
region. It provides forecasts for IPTV subscribers and revenue by
country through 2012. It also contains extensive analysis of market
trends and IPTV development by country.
For more information on this research or to purchase it online, please
Eastern North America: Tina Sheltra, 480.609.4531;
tina.sheltra@reedbusiness.com
Western North America: Erin McKeighan, 480.609.4551;
emckeighan@reedbusiness.com
The price is $3,495 (US).
This research is part of In-Stat's global research and is published in
the Multimedia Broadband Services service. This service provides a
worldwide, comprehensive perspective of multimedia broadband markets,
analyzing cable, satellite, Telco TV/IPTV, Internet TV, and digital
terrestrial broadcast services. MBS examines existing and potential
subscribers, business models, industry agendas, and key cross market
For clients who wish to focus on multimedia in Asia, this research is
also published in In-Stat's Asia Multimedia service. Asia/Pacific,
home to many of the world's largest consumer electronics companies and
some of the most exciting markets for multimedia equipment and
services, is the focus of this service. Coverage extends from the most
advanced markets such as Japan and Korea, to the rapidly emerging
markets including India and China. Consumers' ownership, buying
behavior, interests, and consumer product demands underpin the
research, which also provides insights on competitors, business
models, market shares of key players, industry agendas,
shipment/deployment, and the future development strategy of consumer
equipment and products from the manufacturer and operator's
perspective are analyzed.
Related Research Includes:
HDTV Content Development in Asia: The Achievable Dream
In-Dustry Update: Telco TV Deployments
2006 IP STB Vendor Market Share
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