Growing Demand for High-Quality Video Streaming Across Multiple Devices
More than Half of Respondents Use Four or More Devices Each Day and Expect Consistent Video Experiences Across All
Wowza® Media Systems, LLC, the provider of Simply Powerful Streaming™ software, today released survey findings revealing consumer and business preferences and expectations for video streaming. According to thesurvey, conducted at the NAB Show 2014 in Las Vegas, 68 percent of respondents use 4 or more devices a day and expect access to high-quality video streaming experiences on any device. The survey also highlighted that more organizations are turning to live video streaming as a critical business tool.
“While video continues to emerge as a mission-critical tool, businesses must adopt streaming solutions tailored to meet modern-day demands,” David Stubenvoll, CEO and co-founder of Wowza Media Systems. “Wowza innovations do exactly that. We deliver powerful streaming software to organizations of all sizes, allowing businesses to meet – if not exceed – the increasing demand from consumers for high-quality video streaming across all of their devices.”
Key Survey Findings:
As more organizations turn to video streaming to inform, influence and educate consumers, they’re challenged to deliver on consumers’ demands for high-quality video across multiple devices. Wowza is delivering on consumer demands by bringing organizations of all sizes access to flexible, simple and scalable video streaming technology. Wowza Streaming Engine™ software powers high-quality video streaming and reduces the complexities of audio and video delivery. With its more powerful performance capabilities it brings robust video streaming to any device, anywhere.
The research, conducted by Wowza Media Systems, included responses from 215 attendees at the NAB Show 2014 in Las Vegas.
About Wowza Media Systems
Wowza Media Systems, LLC (www.wowza.com) helps organizations harness the power of streaming by reducing the complexities of audio and video delivery to any device anywhere. Organizations in more than 150 countries count on innovative and award-winning Wowza software to build, deploy, and manage customized streaming solutions that deliver high-quality and engaging live and on-demand experiences. Wowza is privately held, with offices in Evergreen, Colorado, Mountain View, California, and Berlin, Germany.